Internet Marketing! Most of you got overwhelmed with this word and I think from the very first post, I should take you to the next level of it.
If you’re fond of the internet, this is for you since you gotta stick around it on for some time.
How does Internet Marketing work?
I’ll not go in-depth since I consider you know it 😀 (Just kidding, if you want to know more? Ask me how :))
Enough said about it, right?
Alright, let’s go straight to the point. Driving traffic isn’t easy all the time. I suggest you learn my step by step digital marketing strategies to drive traffic via free and paid channels.
How can you Drive Traffic?
Freeway to drive traffic doesn’t mean it’s not gonna cost you a dim, it means you don’t need to pay a platform to start driving traffic. You can use the power of social media, search engines, referrals and a few more as your free way to get targeted traffic.
Some conditions applied in terms of Affiliate marketing. Not all the channels have the same quality of traffic and not all the affiliate marketing platforms accept all kinds of traffic.
Do you think a person who is a beauty enthusiast, spends more of his/her time on Instagram wanna buy food online from an ad on Instagram?
Maybe! or not, right? But what about a New Beauty tips or a beauty product?
Obviously his/her affinity to buy those beauty products at that time would work well for a beauty product advertiser.
That was the basic thing I wanted you to know.
Now Let’s learn about the Free methods of advertising.
Social Media Marketing: Use the power of social media to drive traffic for your products/services and for affiliate marketing too.
Social media is a group of social networking websites. These social websites actually connect a real person. People join social sites for fun, friendship and moreover now for business communications as well.
When People use Social Media?
Most of the time when they feel free? Or during day time for a quick job search on LinkedIn? Since all the channels (social media networking sites) have different serving natures, their audience is having different motives according to the platform they’re using, right?
[Read About Social Media in Detail]
Videos are the best way to tell your story to anyone, right?
Agree? Alright! some of you might not be able to understand this. Let me explain. For example,
You watched a movie 10 years back and if the scene from that movie comes around, you start remembering the next few scenes as well. These days top companies use videos to tell about their products and services with the help of TV commercials and similar.
Video Marketing can be used by a person or organization to promote a product or service. Learn more about Video Marketing Here.
Search Engine Optimization:
Search Engine Optimization, generally known as SEO used to drive traffic from search engines by optimizing any web properties like a website according to search engine guidelines similar called Search Engine Algorithms.
How does SEO work?
For Example, You Type Something and Search Google, You Click the most relevant search results which exactly answers your query, right? So that page is perfectly optimized for your query and hence Google is popping it up.
Since I’ve been working with SEO for 7 years, I’ll explain this in more detail in upcoming posts in ICP. Stay tuned for that.
I must accept, Email Marketing is the high-end concept of Internet marketing.
Are you wondering how many emails you got every single day which you even didn’t subscribe to?
Alright, those set of emails, called “Email LIST” are actually sold by the platforms where you submitted before.
How does email marketing work?
You need to deliver quality information/ service or anything that attracts your target audience. Once they started interacting with you and your platform, start building up a relationship by sending them their ultimate goal or information. Start collecting their best emails.
Once you get your list growing, you can market them as per their interest and nature of the list. More about email marketing will be coming up. Stay tuned
So, the moral of the post is if you know how to drive traffic and call your actual customers, no one can beat you even after 5 or 10 years from now. It’s all about the right product/services to the right audience at the right time and situation.